Hello Everyone

çağıl aygen. born in izmir. lives in milan. creative person for branding and visual identity with a strong typographic sensibility.

 

services creative direction, brand and corporate identity, font design, logo design, packaging, illustration, infographic 

Instagrammyfonts — linkedin

Selected Projects

CL Yachts

CL Yachts is born from the desire to boldly reimagine luxury performance yachting experiences. While honoring the rich heritage of the parent company, the new identity signals a clean break aimed to appeal to an entirely new generation of yacht owners and enthusiasts. It is simple, authentic, honest. At the core of the new coordinated visual identity is the graphic logomark. The CL Yachts logo is composed of two parts. While the positive shape of the logomark defines the letter “C”, the “L” is incorporated through the use of negative space. The letters are seamlessly interwoven bespeaking the holistic brand philosophy. In keeping with the best in contemporary high end luxury, it is elegant and balanced, modern yet enduring. The integrated logo is designed to project the company’s driving principle: the uncompromising pursuit of innovation and timeless values.

The orange color is distinctive in the world of yachting. Orange is young and energetic and rarely seen amongst yacht or other luxury brands. With its enthusiasm for life, the color orange relates to exploration and inspires confidence, competition and independence. It aids in the assimilation of new ideas and frees the spirit from limitations.

Client: Cheoy Lee Shipyards Ltd.
Website: clyachts.com
Date: 24/09/2018
Services: Full strategic and visual branding
Studio: Jozeph forakis ... design

Cheoy Lee Shipyards

The logo has been mindfully designed to meet the Cheoy Lee Shipyards brand objectiveness. It embodies the unique brand personality and communicates to the target audience. Cheoy Lee Shipyards logo highlights strength and reliability by using the shape of the hexagon. The hexagon is the connecting center of universal coherence, tying past and present together strongly driven by years of heritage – with subtle nautical imagery. Hexagons are timeless and structurally stable. Their regularity and evenness of shape allow infinite repetition, and their linear symmetry allows maximum perfect load distribution. In this way, the logo emphasizes the strong, longlasting and trustworthy products of the company.

Beyond the logo, colors were selected to highlight the core values of Cheoy Lee Shipyards where red stands for passion, confidence and intensity, whilst gray shows efficiency, stability, timelessness and objectivity.

Client: Cheoy Lee Shipyards Ltd.
Website: cheoylee.cn
Date: 03/12/2018
Services: Logo design, Brand Guideline Book, Stationary, Brochures, Stand Visuals
Studio: jozeph forakis ... design

Suidae

Suidae is a fat font family, combined from 3 different style. It’s fresh, friendly, fun and full of surprises waiting for you to be discover!. It is also a great mix of boldness and cuteness, so it definitely captures attention while keeping the minimal form of letters. Plus, Suidae is an effective font family for creating amazing headlines, logos & posters with a custom-made feeling.​​​​​​​

Nora Slab

Nora Slab blends a geometric inspiration with warm humanist elements, making it the perfect choice for when you need a fresh, contemporary slab serif typeface. The companion Nora Grotesque makes the Nora family a real workhorse for any use, including web, digital, print, branding and signage.
Nora Slab has a large x-height and open counterforms, making it easily readable. It supports multiple languages: Central and Eastern European as well as Western European languages. It has eight weights with related obliques.

Nora Grotesque

Nora Grotesque is a modern sans serif type family of of five weights plus true matching obliques, all completely equipped with opentype features, fractions, lining numbers, old style figures, capsular numbers, superscript and inferiors. It has been designed parallel within the neo-grotesque universe of typefaces and is inspired by humanist proportions and humanist-grotesk features in multiple languages, support Central and Eastern European as well as Western European languages.
Working on Nora Grotesque type family, I’ve aimed to create a modern geometric grotesk with the widest implementation range, a reliable workhorse. Nora Grotesque is equipped for complex, professional typography with a high x-height for maximum legibility and a powerful personality then other alternates. We’ve been especially careful working on the uniq geometry of each glyph, both from the point of view of visual correctness and forms continuity.​​​​​​​

Award: 50 Best Selling Hot New Fonts, NOV 2017 | myfonts.com

VVE Giallo

VVE Giallo brings simplicity, elegance and a certain warmth wherever a contemporary geometric typeface is needed. The balanced characteristics, clear and legible silhouette and simultaneously vivid appearance of VVE Giallo makes it perfect for any needs.
VVE Giallo’s characteristic high x-height does not only give perfect legibility but also perfect matching for strong headlines, outstanding logos and also for long texts. By keeping the “o” and “a” perfect circles gives VVE Giallo the minimalist and modernist looking.
VVE Giallo has six weights, thin to heavy, give it a full range of expression for branding; in print and on screen. Matching true italics, carefully slanted 10º, are perfectly designed one by one. The family totally consists of 16 styles. lt supports many OpenType features, such as tabular numerals, inferiors & superiors, numerators & denominators, fractions, discretionary ligatures, arrows and etc. It combined more than 500 glyphs.

Award: 50 Best Selling Hot New Fonts, SEP 2018 | myfonts.com

Paper cup set
Services: Packaging, Graphic Design

Azul

Azul is looking for a bold design that reflects a product extension for Azul Coconut Water. The product should be recognizable as an Azul product but be sufficiently distinct to reflect a delicious, rich and filling coconut milk beverage. The design concept should look clean and uncluttered, yet vibrant and bright and inviting. It should look upscale so the customer understands the product is getting a great quality product while it is giving the feeling of fresh and cool drink.

Client: Azul
Date: 25/06/2018
Services: Packaging

PharmaTerra

The company is focused on people who have diabetes, blood sugar problems, weight problems, hypoglycemia and glucose intolerance. Their customers are 50/50 men and women. Their ages range from early 20s to late 80s. Location is all over the world, mainly United States. Their product is more expensive than other products on the market using the same herb. The main task is to create elegant and high quality feeling while being minimal as much as possible.

Client: PharmaTerra
Date: 07/05/2018
Services: Packaging, Graphic Design

Kangaburra

It is a brand new company who produces golden citrus balsamic vinegar. It uses 100% australian ingredients and it is made especially to compliment salad, seafood, pork and poultry dishes. Label is designed for especially Asian and Western audiences 30-50 yrs who can afford a boutique vinegar to go with premium cooking ingredients. Using wrapped ribbon label as the reference of citrus peel gives a unique branding image + adding quality value by dividing the product from other competitors while it is on the shelves

Client: Kangaburra Australian Vinegar
Date: 05/02/2018
Services: Packaging, Graphic Design

Aireverie

Interni wants to open a VIP Lounge in the main airports around Milano and Rome; a small space to host design enthusiasts before they leave Italy. Guests will receive a Lounge Pass from design hotels, design shops, design companies and institutions. The Lounge will be a place for relaxing, having the last cappuccino before leaving, but also to meet new people with your same interests and to discover the novelties in the design market. It could also serve as a physical/digital shop: guests will be able to see something, book and pay it, and have it delivered at home.Plane(for airport), paper(for sketches), cloud(for dreamers) and sandglass(time) are the main structures for the logo. “aireverie” name is the combination of two word; air + reverie. Reverie means a state of being pleasantly lost in one’s thoughts; a daydream.​​​​​​​

Client: Interni x Domus Academy
Date: 02/03/2015
Services: Branding, Graphic Design
Award: 2nd Prize, VIP Lounge Branding

Carrera Grande Brewing Co.

Beer brewery and tasting room in Tucson, Arizona with a vintage motor racing theme using imagery from races such as the Carrera Panamericana, Targa Florio and Mille Miglia.

Logo architecture is inspired from 1950s. The most significant characteristics of that period are flat colors and simple details. Most of the logos and visual graphic belongs to that period has combined from black and one main color. Using the italic font for “Carrera Grande” emphasizes the speed related with car racing while “Brewing Company” part is giving the feeling of corporation.

Client: Carrera Grande Brewing Company
Date: 15/01/2018
Services: Graphic Design

Awards

2018
myfonts.com
50 Best Selling Hot New Fonts VVE Giallo
2017
myfonts.com
50 Best Selling Hot New Fonts nora grotesque
2014
Domus Academy Competition in collaboration with INTERNI
Second Prize in package design aireverie
2014
10. Turkish National Packaging Design Student Competition in collaboration with ASD and Reed TÜYAP
Second prize in visual brand design Smart Box
2014
WPO Worldstar Student, Brazil
Certificate of Recognition Smart Box

Experience

mar 2018 - today
Senior Brand Designer at jozeph forakis ... design
Milan, Italy
jan 2017 - today
Founder & Creative Director at VELVELE a design community
Milan, Italy
jan 2017 - today
Visual Brand Consultant at US Değer Yönetimi Platformu
Izmir, Turkey
feb 2017 - today
RAT (risotto alla turca) is a web based community. It helps Turkish people who lives in Italy by providing necessary information. While the main target of this community is undergraduate and graduate Turkish students, main focus is providing them a 100% true information related with italian bureaucracy, universities and life-experience in Italy.

Milan, Italy

dec 2015 - sep 2018
Graphic Design Lecturer at Istituto Europeo di Design
Milan, Italy
feb 2015 - jan 2018
Graphic Designer at The Business Year Magazine
Istanbul, Turkey

Clients